Saturday, March 29, 2008

Brazilian Beauty: A New Campaign Against AIDS

The Brazilian government launched on March 25th a new campaign against AIDS targeting young gay men. The promotional material inspired by the movie American Beauty is beyond genius, and very sexy. It will attract attention for sure. I really wish that we a people really took the time out to pay attention to what were doing to others. Hopefully this will get someones attention and maybe save a life.
Do whatever you want, but do it with a condom.
According to official data, in the past 12 years there has been a significant increase in the percentage of homosexuals between the ages of 13 and 24 affected with AIDS. Read more about the new campaign at aids.gov.br.

No comments: